AI Insights · Timothy · July 2021
Top 5 News and Magazines Apps on Android in Kenya - Q2 2021
Explore the performance of the top 5 news and magazines apps on Android in Kenya during Q2 2021, highlighting trends in downloads, revenue, and active users.
In Q2 2021, the top 5 news and magazines apps on the Android platform in Kenya showcased varying trends in downloads, revenue, and active users. Data from Sensor Tower provides valuable insights into the performance of these apps.
Medium observed a fluctuating trend in weekly revenue, peaking at around $140 in the last week of April. Weekly downloads experienced a decline from 2.1K at the beginning of April to 669 in the last week of May, before rising again to approximately 1.2K by the end of June. Active users saw a gradual decline from 5.8K at the end of March to 3.9K by the end of May, but this trend reversed towards the end of June, reaching back up to 4.5K.
The New York Times had relatively steady weekly revenue, with minor fluctuations throughout the quarter, peaking at $59 in the third week of June. Downloads saw a general downward trend from 1.1K at the end of March to 274 at the end of May, but picked up again to 534 by the end of June. The number of active users showed a slight decline from 5.5K to around 4.2K in May, followed by a gradual recovery to 4.7K by the end of June.
The Economist - News, Podcasts experienced a steady increase in weekly revenue, peaking at $69 in the last week of May. Downloads decreased from 524 at the end of March to 51 by the end of May, then recovered to 289 by the end of June. Active users showed a slight decline from 1.1K to 752 by the end of May, but a subsequent recovery was observed, reaching 1K by the end of June.
Bloomberg: Finance Market News saw consistent weekly revenue, with a peak of $40 in the last week of June. Downloads followed a similar pattern, starting at 988 at the end of March, dropping to 262 by the end of May, and rebounding to 455 by the end of June. Active users declined from 3.2K at the end of March to 2.4K by the end of May, with a slight increase to around 2.6K by the end of June.
The Guardian - News & Sport displayed a relatively low and stable weekly revenue, peaking at $26 in the third week of May. Downloads showed a downward trend from 1.1K at the end of March to 207 by the end of May, followed by a rise to 318 by the end of June. Active users decreased from 2.2K at the end of March to 1.5K by mid-June, with a slight recovery to 1.7K by the end of June.
For more detailed insights and additional data, visit Sensor Tower.